A Beloved Discontinued Menu Item Is Now Back At McDonald’s
McDonald's is bringing back its famed McRib, but only for a limited time.
This article is more than 2 years old
The time has come McRib fans! This menu item is back! Now, before you go out and do some dancing to celebrate, gather yourselves. In between nostalgic Halloween pails and Adult Happy Meals, McDonald’s is about to take you on an emotional roller coaster like no other. This will be the McRib’s farewell tour.
Source: McDonald’s
The sandwich will be back for a limited time on Halloween. So between ghosts and ghouls, you can fear a lifetime without the McRib. Facing that reality is terrifying.
According to Food&Wine, the golden-arched brand plans to bring the McRib back (as we all thought would occur), but only for a limited time and then, poof! Just like the charbroiled smoke from a barbecue, the McRib will be gone–evaporated into a memory.
But, not everyone remembers that the McRib already had a farewell tour in 2005. So, the joke’s on you. But, here’s the thing; you just never know when it’s going to be the last time. McDonald’s is great at teaching life’s bitter-sweet lessons.
McDonald’s is having quite a year. Or maybe it’s just a last-quarter push, but the brand is bringing the heat with its marketing, announcements, and nostalgic launches. Although McDonald’s had said it was having a hard time hiring, the company is being very creative with how it’s catering to its fan base.
And that fan base is a white female between the ages of 41 and 56. She lives in the suburbs. And she’s either buying for herself or her entire family. So, what does this woman want? She wants to feel young, she wants to be free. She wants to forget her mean boss. And, secondly, she wants to feed her fam, quickly so she can catch Grey’s Anatomy before she falls asleep.
Between free fries friday, offered by the food chain, and random fun sweet surprises and collabs, the fast food giant is certainly keeping people on their toes. Such is the case with the return of the McRib this time. The brand hinted that this could be the last time we could catch it. “Could” being the pertinent word here. We all know what that means. But do we really?
Along with the McRib’s farewell tour, fans can also buy some McDonald’s merch that features the beloved sandwich. Just like your favorite musician who claims he’s retiring and no longer going to tour after this one last time when you spent way too much money only for them to come back again thereby ruining that whole “I was the last to see them,” flex.
That tongue-in-cheek nostalgia is really tickling its white female fan base. Because she more than likely bought box seats for Motley Crue when they said they were retiring only to return. Woohoo, girl’s night! So, she’ll smile to herself with that memory in the back of her mind and she’ll buy the McRib for the hubby.
While she finishes his French fries that she’s eaten from the bag on the way home.
