IHOP & Pepsi Created A Weird Breakfast-Themed Soda
Find out how to get your hands on IHOP and Pepsi's newest breakfast soda concoction.
This article is more than 2 years old
When you think of breakfast, perhaps you think of frying yourself up a delicious plate of bacon and eggs. Or maybe you are the bagel and cream cheese-loving type. Or you just might enjoy the iconic items found on the McDonald’s breakfast menu. Whatever comes to mind when you think of breakfast we bet it isn’t Pepsi. However, according to Food & Wine, the legendary soda brand might be looking to change that. Pepsi teamed up with Breakfast dynamo IHOP to create one weird beverage. Together Pepsi and IHOP announced the arrival of…wait for it…Maple Syrup Pepsi Cola. Don’t say we didn’t warn you of its uniqueness!
While the flavor of maple syrup combined with the classic taste of Pepsi Cola might not be the first concoction you’d think of for a new soda, Pepsi and IHOP think there is a market for Maple Syrup Pepsi. If you think you happen to be a part of that niche market, however, you might have a hard time getting your hands on the breakfast-minded beverage. That’s because Pepsi and IHOP are keeping it walled up behind a social media contest. That’s right, if you want to get your hands on Maple Syrup Pepsi you have to head over to Instagram or Twitter or both to participate in the clever marketing ploy.
Those keenly interested in scoring two cans of “highly limited-edition” Maple Syrup Pepsi first need to snap a photo or take a video of a stack of pancakes. Then post your picture or video on your Instagram or Twitter account. To be officially entered, you must be following Pepsi’s official social media handle on whatever platform you choose to post your picture on. In your Pancake stack post, you must also tag IHOP and include the hashtags #ShowUsYourStack and #PepsiSweepstakes. All entries must be posted by 11:59 PM EST on March 29, 2022.
The winners of the Maple Syrup Pepsi Sweepstakes will be notified by April 6, 2022. A lucky 2,000 recipients will each receive two cans of the breakfast-beverage creation. According to Pepsi’s official announcement, of those who are lucky enough to get their hands on this super limited edition soda, a single person will also receive a limited edition IHOP-inspired pouring spout. Pepsi says that the spout “…will produce the perfect pour to enjoy Pepsi Maple Syrup Cola.”
Winners of this one time only Maple Syrup Pepsi and IHOP mashup will get to regale the public about the taste that comes from fusing Maple syrup with Pepsi’s iconic cola taste. Todd Kaplan, Pepsi’s chief marketing officer, commented on the uniqueness of this limited-time offering himself. “It isn’t often we get to bring together two iconic brands to satisfy the cravings of pancake and Pepsi lovers alike, “ said Kaplan.
However, if Maple Syrup Pepsi doesn’t exactly do anything to fulfill your breakfast desires, you might want to turn your attention to the breakfast beer the Guinness unveiled. Guinness has described the beer as a seamless melding of their fan-favorite Amber Ale with notes of English Breakfast Tea. If that is still too far out of your breakfast purview, then you can always jump on the swiftly growing Wendy’s breakfast bandwagon instead.